Looking ahead to 2025 – inspiring and interactive

 
“A busy HOFBURG ball season in 2025, with 17 balls, will be followed by a number of high-profile international congresses, such as the German Austria AIDS congress “HIV in ¾ Time” from 20 to 22 March 2025, and the ÖGDV Dermatology Conference 2025 in the second half of the year,” Alexandra Kaszay reveals. The OPEC International Seminar 2025 will also return to the HOFBURG Vienna and several new acquisitions – all of which will provide industry insiders with the chance to compare notes and network at the highest level.
 
In addition to harnessing the power of multimedia, communication and content presentation will also play out across several channels at the same time. In future, events will increasingly use colourful, high-vis experiential worlds that are coupled with authentic storytelling to create a deeper emotional response. Perfectly combined images, sounds, texts – and even scents – can create an unforgettable “symphony” for event participants in the HOFBURG Vienna’s one-of-a-kind staterooms.
 
Lounge areas will be staged to make them as inviting as possible, using natural materials for furnishings and accessories. Thinking, moving and experiencing in new ways – this philosophy shapes contemporary event concepts and inspires the work of our long-standing catering partners at MOTTO and DO & CO: a fresh take on enjoyment and a taste sensation. Fully-rounded flavours and a contemporary style never go out of fashion. During the day it is time for a laid-back and informal lunch ambience, while the evenings call for a more formal and exclusive setting, all against the inspiring backdrop of the imperial Hofburg palace.